About HealthRcovered

Trusted Information for Back Pain and Neck Pain Relief

(Updated January 2014)

Our goal is to provide you with a comprehensive, highly informative and useful resource for understanding, preventing, and seeking appropriate treatment for back and neck pain and related conditions.

This site has been developed by a multi-specialty group of medical professionals. It will be continually enhanced with new features, and we will base its direction and future developments primarily on your feedback (please see contact us) to send in your suggestions.

What is unique about HealthRcovered.com?
Who are the people behind HealthRcovered.com?
What is the purpose of the site?
What is the quality of the content?
Can my website link to HealthRcovered.com?
What is the business model?

What is unique about HealthRcovered.com?

While there are many e-health sites, HealthRcovered.com is the only spine medicine portal that supports the education of patients through a combination of:

  • 100% original, peer-reviewed content

    All of the content on HealthRcovered.com is original and written specifically for HealthRcovered users. Further, the content is reviewed by at least one member of the Medical Advisory Board before being added to the site. The peer-review process helps ensure that the articles are accurate, complete, balanced and free from commercial influence.
  • Comprehensive information and services

    HealthRcovered.com provides in-depth coverage of the most common issues that patients ask about and is frequently updated with new and useful information including clear animations of spine anatomy, conditions and procedures, a directory of board certified/board eligible spine specialists, clinical trial information and more.
  • Independence

    HealthRcovered.com educates patients in a straightforward, informative manner without bias. Unlike other spine portals, HealthRcovered.com is not owned or directed by companies that sell spine products or medications. None of the articles are written or influenced by companies trying to sell something. All advertisements and sponsorships are clearly identified and labeled.

Who are the people behind HealthRcovered.com?

HealthRcovered.com was started in August 1999 by Peter F. Ullrich, Jr., MD and Stephanie Burke, with a shared goal of providing intelligent, unbiased and highly relevant medical information and community support for people dealing with a wide range of pain conditions and related issues, such as back pain, arthritis, fibromyalgia, depression, Osteoporosis, sleep disorders, exercise, diet and more. Doctor Ullrich serves as the Medical Director, providing medical leadership, and Stephanie Burke, is Chief Executive Officer. They are both managing directors of the company.

The President, as well as the overseer of overall day-to-day operations of HealthRcovered, is Sylvia Marten. Sylvia heads up the sales and marketing of the company. In her role, Sylvia leverages over 13 years of experience in sales and marketing, business development, and strategic consulting to create successful experiences between HealthRcovered's unique pain consumers/patients and physicians - and the companies that wish to market to them. Sylvia can be reached at smarten@HealthRecovered.com.

In addition to our dedicated team of professionals including web designers and developers, editors, account managers and operations/administrative staff, we are also honored to be associated with some of the most prominent leaders in spine medicine who comprise our Medical Advisory Board and are Contributing Authors for the site. Many have also become Physician Members themselves.

What is the purpose of the site?

Our business model is simple: we believe that high quality and reliable content and services will attract users seeking information about back pain, and that a high number of users will, in turn, attract sponsorships from corporations, advertisements, and subscriptions from spine specialists.

Importantly, we believe that providing the highest-quality patient education on the Internet helps spine specialists serve their patients; we believe that a well-educated patient will heal faster and have fewer recurrences of back pain, and we believe that all of this can be achieved without commercial bias.

We also provide a forums area in which users can interact and share information across a wide variety of pain related subjects. We do not pre-screen the age of our users, as pain related conditons can afflict any age group and users of any age can benefit from the sharing of information and ideas.

What is the quality of the content?

The medical content on this site has been reviewed by health professionals. Our approach requires the authors to base their writing on verifiable facts and to clearly note when stating an opinion or reviewing a topic that is controversial. (See also Editorial Process). At least one member of our Medical Advisory Board reviews every article prior to publication on the site, and many areas of the site are reviewed by 5 or 6 Medical Advisors.

Can my website link to HealthRcovered.com?

We welcome any links to our website, provided the following guidelines are followed:

  • You are not permitted to copy or use HealthRcovered articles, content or images on your site
  • Links should be text only
  • Do not use our logo on your website
  • URLs for individual pages may change as we update content. Please check your links often to ensure they remain active
  • HealthRcovered does not exchange reciprocal links
  • Re-posting content and/or images or framing HealthRcovered pages within another website is prohibited

To view our complete linking agreement click here.

HealthRcovered offers a licensing program for our videos, images, and content. Please contact Allison Walsh, Communications Manager at awalsh@HealthRecovered.com for more information.

What is the business model?

HealthRcovered.com is built around the foundation of providing clear, non-commercial patient education. We don't charge patients to use this site. Doctors support this site by subscribing (for an annual fee) to provide patient education to their patients and for a web page in our Doctor Directory; Spine Centers support this site by joining our Spine Center Directory; commercial companies advertise and/or list their clinical trials on our site for a fee; and we have teamed up with Google.com to participate in Google's AdSense program (whereby Google's advertisers can advertise on some pages of our site). Also, we have just recently added the ability for visitors to find a chiropractor in our growing chiropractic directory.

Visit HealthRcovered's Advertise With Us section to learn more about HealthRcovered's unique audience and advertising opportunities.

E-mail us to learn more about highly-targeted and cost-effective advertising on HealthRcovered.com.

Also see our Advertising Policy Disclaimer.

HealthRcovered.com is owned and operated by Veritas Health, LLC.

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Build-In ChicagoHealthRcovered is a proud member of Built in Chicago.

Spine-Health publishes original articles written for patients by over 100 physician authors and peer-reviewed by an 17 member Medical Advisory Board. This trusted, independent site is supported by hundreds of physician members and visited by over 2 million patients and physicians each month.